How to Pin Instagram Posts And Reels to the Top of Your IG Profile
/Do you want to learn how to pin posts to the top of your Instagram profile?
In this post, I’m going to show you how to pin posts and reels to the top of your profile in a step-by-step tutorial.
Instagram introduced the feature in June 2022 and it’s super easy to do in just a few taps.
The posts you choose to pin will sit in the top row of your main grid.
Before you get started, make sure to upgrade your Instagram app to the latest version, otherwise the “pin to top” feature might not be available.
Depending when you read this step-by-step guide, you might get a little notification to tell you that pinned posts are now enabled on your Instagram profile (see below).
How to pin an Instagram post to the top of your profile
Tap on a post in your grid to view it in full, then tap on the “three dots” menu at the top.
In the options that appear, tap on “Pin to your profile”.
You’ll get a quick message to confirm that the post has been pinned to your profile.
When a post is pinned to the top of your profile, Instagram will display a small pin icon on it in the grid view.
How to pin a Reel to the top of your Instagram profile
The process to pin a Reel to the top of your Instagram profile is exactly the same as described above for ordinary posts.
Tap on a Reel to view it in full, then choose “Pin to your profile” to pin it to the top of your profile.
As with photo posts, you’ll get a pop-up to confirm the post has been pinned and it will have a pin icon overlaying it in your Instagram grid.
How to unpin an Instagram post or Reel from your profile
The process to unpin a post or Reel from the top of your Instagram grid is just the same as pinning it there in the first place.
Simply tap on the “three dots” menu of an Instagram post or Reel and tap “Unpin From Your Profile”.
A quick pop-up will appear to confirm your choice and the unpinned post will return to its original position in your Instagram grid.
How many Instagram posts can I pin to the top of my profile?
You can pin up to three posts to the top of your main profile - any mixture of photos or Reels:
3 photos
2 photos and 1 reel
1 photo and 2 reels
3 reels
2 reels and 1 photo
1 reel and 2 photos
Why should I pin posts to the top of my Instagram profile?
Instagram says the option to pin posts to the top of your profile is “giving creators more flexibility to express themselves on their profiles.”
In real speak - this means that you can now easily showcase three of your key pieces of content in prominent real estate on your Instagram profile.
Whether your want to pin posts that show off what your business can do for customers; the latest news and updates from your company; or three top tips your customers can’t live without - the options are endless.
In essence, you can use Instagram’s “pin to top” feature to maximize the appeal of your profile display for visitors who come across your presence on the app.
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Over to you
How will you be using the Instagram pin to top feature? Let me know in the comments below!
