Crowdfire Review 2022: Real-Life Tutorial of All Features (Listening, Curation, Reporting)

Are you looking for an all-in-one social media tool to create, manage and schedule your content? Then Crowdfire could be the app you’ve been looking for.

With social commerce predicted to grow 3 times as fast as e-commerce and the number of social media users worldwide rocketing towards 5 billion, it’s never been more important to ensure you’re on top of your strategy to maximise results.

In this post, I’ll share everything you need to know about Crowdfire, so that you can decide if it’s right for you.

Let’s go!

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Canva vs Adobe Spark: Which is the Best in 2021? A Comparison of Image Creation Tools For Social Media

Are you an individual or business trying to decide whether Adobe Spark or Canva is best as an easy way to create stunning graphics for social media?

In this blog post, I will be taking an in-depth look at both tools to help you decide which you should be using to build your brand's graphics in 2021.

Plus, I’ll end with my personal opinion on which is the top pick between the two!

Note: Both Canva and Adobe Spark have free plans, but this post will be a review of the features of both tools’ individual paid plans.

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3 Easy Ways to Speed Up Your Social Media Response Time (to Impress Customers And Shame Your Competition)

Want to respond faster to your customers on social media?

In a world where customer service support via social media is now expected by customers (and preferred over phone and email), just being on social and responding whenever isn’t enough. Whether on Facebook, Twitter, Instagram, or wherever … customers want speedy replies!

And while instantaneous replies are beyond the scope of most businesses, studies show that the majority of customers expect a same-day response from brands on social media.

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3 FREE Social Media Marketing Tools Every Business Needs in 2021

3 FREE Social Media Marketing Tools Every Business Needs in 2021

3 FREE Social Media Marketing Tools Every Business Needs in 2021

Are you looking for free social media tools to boost your social media marketing in 2021?

In this blog post, I’m going to share three of my favourite (and in my opinion, some of the best) FREE social media marketing tools that are perfect for streamlining your workflow and creating great content for any social media platform in 2021. Let’s get going!

1. FREE Social Media Tool For Screen Recording: Loom

Free Social Media Tool For Screen Recording #1: Loom

Free Social Media Tool For Screen Recording #1: Loom

Customer support has become a huge element of successful social media marketing, and that trend is likely to continue in 2021. Loom is a free desktop or iOS app, or Chrome extension that allows you to screen record and share video clips with ease. Loom can be used in tons of different ways for business and social media, including:

Customer support: Customers having trouble with your website? Need to make a quick “How-to” video? Record and share a clip of you talking through a solution to the problem in seconds, and share a link straight to it.

Product marketing: Record your website or service to share information on new features, or to onboard new sign ups. Alternatively, you could record a video to encourage customers to share testimonials that you can publish to your social media profiles.

Sales: Capture a prospect's attention with a personalised video recorded over your website and your face chatting away on-screen. Share the video direct with your prospect to build a personal connection from the off, and share a link to your calendar/pitch deck too.

Other things I really like about Loom include:

  • Letting you add a CTA button at the end of your videos.

  • Simple editing tools to make your video more engaging to watch.

  • The ability to add password protection to your videos.

  • Engagement metrics to see who’s been watching your videos and how well they’re performing.

Find Loom at www.loom.com

2. FREE Social Media Tool for Keyword Research: Ubersuggest

FREE Social Media Tool for Keyword Research: Ubersuggest

FREE Social Media Tool for Keyword Research: Ubersuggest

Need inspiration for blog post ideas? Ubersuggest has a ton of different features, but my favourite is its keyword suggestion tool. Whack a keyword into Ubersuggest and it will return a bunch of suggestions, questions, related ideas and more, ranked by popularity.

For the top 30 results, you'll be able to click through to see which website ranks highest for that particular keyword and check the page/article out for yourself.

Ubersuggest's free version gives you 3 free searches per day, which you can copy to your clipboard or export to a CSV file.

If you're looking for a mega deep-dive into blogging data and strategy, you won't get it without upgrading. But as a starting point for keyword research, Ubersuggest's free version is a great place to start.

Find Ubersuggest at www.ubersuggest.com

3. FREE Social Media Tool for Graphic Creation: Canva

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Creating consistently eye-catching social media graphics can be a challenge, but Canva makes the job so much easier! Most social media managers will be pretty familiar with Canva already, but as a quick and easy tool to create professional graphics for social media, I’ve yet to come across one that I like as much. It’s so easy to create still images, videos with animated text, and more.

Canva’s generous free plan gets you access to features including:

  • 250,000+ free templates

  • 100+ design types (social media posts, presentations, and more)

  • Hundreds of thousands of photos and graphics

  • Real-time collaboration and commenting tools

  • 5GB cloud storage

Full disclosure: I use a paid Canva plan which gives me access to (amongst other things) premium stock graphics and instant re-sizing tools, so I can turn a square piece of content for, say, Instagram, into a long and tall image for Pinterest, instantly. So handy!

Find Canva at www.canva.com


FREE Social Media Tools for 2021 Conclusion

So there you have it, my top 3 FREE social media tools for 2021. If you’d like to me suggest more ideas for free tools, including scheduling and link sharing, do let me know in the comments below!


The Complete Guide to Zoom Etiquette: 20 Video Meeting Tips For A Great Conference Call

Now that Zoom, Skype, and other video conferencing services have taken over our daily lives as we know it – including meetings, job interviews and dinner parties – you might be wondering how to act and look your best during video calls.

Especially if you're new to video conferencing (thanks coronavirus), you'll know just how jarring the whole experience can be versus in-person meetings, and video etiquette can differ quite a lot to that in real life.

Practicing good video meeting etiquette is critical to ensuring that your meetings are professional, efficient, and valuable. And, importantly, that you come across well to your colleagues, customers, friends, or whoever you’re speaking to.

While I’ll primarily mention Zoom as a video conferencing tool in this post, much of the advice also for other online meeting software including Google Hangouts and Microsoft Teams.

Ready to look and act your best on any Zoom video call? Let’s get started.

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