Are you looking to increase brand loyalty and sales through social media?

The COVID-19 pandemic has not only fundamentally changed the way people shop, but also tested brand loyalty like never before.

People's preference of where they shop means more to them than it did in the past - it’s based on a lot more than on price alone brands - and to succeed on social media in a post-COVID-19 world, businesses must rise to the occasion.

In this blog post, I'll share with you 3 considerations that are influencing purchase decisions and brand loyalty, and what you can do on social media to align your strategy with what customers want.