5 Examples of Top YouTube End Screens | How to Make A Great YouTube End Card

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End cards or end screens are a technique that allows YouTube creators to finish a clip with a few seconds in which they can direct viewers to act - asking them to subscribe, click to view more content, visit their website, and plenty of other stuff. The possibilities are huge, and they are a simple and effective way to garner more engagement from your viewers. Here are five examples of really great end cards:

1. Food For Louis

I like the design and simplicity of Food for Louis' end screen. Viewers are encouraged to subscribe, visit his Facebook Page, and given not one, but three options for clicking through to see more stomach-churning eating challenges. 

2. Daily Grace

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At the end of each of her daily vlogs, Grace includes an end card to encourage viewers to view her previous day's video, 'guess' what will happen next (with a spotlight annotation added to that upcoming video retrospectively), and encourages subscribers with a big, yellow button. Grace's success is earned through the people who subscribe to watch her every single day, so this end screen design works well to encourage extended viewing times, as well as continuity.

3. Chuggaconroy

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Chuggaconroy is one of YouTube's most popular Let's Players (i.e. he records himself playing and commentating over videogames), and his channel and end screen designs are some of the best in the LP'ing community.Many Let's Players have more than one project ongoing at a time, so 'next', 'previous' and 'playlist' buttons (brought to life with spotlight annotations) are essential additions. Another impressive touch is the branding of the end screen, which always reflects the game in question, is neatly done, and helps to project a greater sense of professionalism.

4. Epic Meal Time

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In this example, not only does Epic Meal Time use its end screen as a way to tease more of its videos, but also as a a way to drive home a promotional message, encouraging viewers to visit their shop to buy merchandise. 

5. Today I Learned

Last up is this colourful example of an end screen from Today I learned, featuring two clear call to actions - "Watch more Today I Learned" and "subscribe for new videos every week - and a choice of three new videos thumbnails to choose from.

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How do you use your YouTube end screens to encourage more engagement from viewers? Let me know in the comments below! 

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Andrew Macarthy is the author of the #1 Amazon Web Marketing Bestseller, 500 Social Media Marketing Tips, available for Kindle and in paperback.

Buy 500 Social Media Marketing Tips
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Amazon UK: http://www.amazon.co.uk/dp/B007L50HE6

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How to Add a YouTube Subscribe Widget Box to Your Website or Blog | YouTube Widget Embed Code

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If you regularly blog and create video content for YouTube, one of the simplest ways to permanently promote your YouTube presence on it and to encourage new subscribers is with a YouTube widget. box, which you can embed in your site's side bar or somewhere else similarly prominent

The Anatomy of the YouTube Widget

Above is an example of a working YouTube widget - in this case, it's mine, but yours will be customised to reflect your account details. It features several elements, all of which, in their own small way, should help to attract people to click and/or subscribe to your channel:

  • Username (which is a clickable link to your channel)
  • Total number of video uploads (proof of your activity on the site) 
  • Current subscriber count (proof of your popularity on the site)
  • YouTube channel icon (also a clickable link to my channel)
  • The all-important "Subscribe Button."

How to Install and Customise Your YouTube Widget

Here's how to install and customise your own YouTube widget,:

1. Copy the code in the text box above and paste it into the section of your site where you want your widget to appear. 

2. Replace the youryoutubeusername text to your own YouTube username - do not delete the single speech mark that follows it. 

3. Change the "height" and "width" numbers to increase or decrease the size of your widget in pixels as required. 

4. Save, refresh your web page, and voila! 

The Finished Result

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Here's how your YouTube widget will look. In my example above, you'll notice I have embedded a playlist of my most recent uploads on top. While the widget might work okay by itself, by adding a playable video for people to click on as a sample of your content, you're increasing your chances of snagging another new subscriber.  You can embed any individual video here, but in a future blog post, I'll show you how to embed a playlist too. 

ABOUT THE AUTHOR
Andrew Macarthy is the author of the #1 Amazon Web Marketing Bestseller, 500 Social Media Marketing Tips, available for Kindle and in paperback.

Buy 500 Social Media Marketing Tips
Amazon US: http://www.amazon.com/dp/B007L50HE6
Amazon UK: http://www.amazon.co.uk/dp/B007L50HE6

Follow Me:
http://www.facebook.com/500socialmediatips/
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http://www.twitter.com/500socialmedia
http://www.youtube.com/500socialmediatips

 

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How to Optimize Pinterest Board Names For SEO

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There are plenty of benefits in taking a few minutes to optimise your Pinterest board names, both in terms of the aesthetics of your profile and - more crucially - for search engine optimisation on the site.  

Use the tips detailed in the video above to help boost the visibility of your Pinterest boards to gain more viewers, likes, repins followers, and leads. And if you enjoy the video, don't forget to subscribe for regular social media tutorials!

ABOUT THE AUTHOR
Andrew Macarthy is the author of the #1 Amazon Bestseller, 500 Social Media Marketing Tips.

Buy 500 Social Media Marketing Tips (Kindle or Paperback)
Amazon US: http://www.amazon.com/dp/B007L50HE6
Amazon UK: http://www.amazon.co.uk/dp/B007L50HE6

Follow Me:
http://www.facebook.com/500socialmediatips/
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http://www.twitter.com/500socialmedia
http://www.youtube.com/500socialmediatips

 

Social Media Templates 2014, 2015 PSD | Facebook, Twitter, Google Plus, YouTube One Channel

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Introduction

I've previously posted several social media templates in individual blog posts, but I think it would probably be more handy for you guys to be able to grab them all in one spot. This also means that I can easily update the templates and links should the designs change - as we know they often do!  

The templates for Facebook, Twitter, Google+, and YouTube are in the .psd file format, which can be opened and edited in Photoshop or GIMP (a free photo editing program).  Each template includes simple instructions for where your design should be placed in order to be viewed optimally on each site.  

Want me to build and design your social profiles? 

Even with the templates below, I understand that designing and building great social media branding can be tricky, especially if you have never used Photoshop or don't have the time to do the work due to a busy schedule... that's where I can help!

If you'd like me to create your social media branding for Facebook, Twitter, YouTube, and more, purchase via PayPal below (no PayPal account required) or get in touch via the Contact Me page. I'll get back to you shortly afterwards to find out about your requirements.

 

Purchase Options

Facebook Cover Photo Template

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This is the basic Facebook cover photo template. It'll help you create a design that is optimised for desktops and ensure that your profile photo doesn't obscure any of your design's most important information. For more information and detailed instructions for using this template, click here. 

Facebook Cover Photo Template Optimised for Desktop and Mobile

 

 

 

This template takes into account the appearance of cover photos and profile photos on the Facebook mobile app and is recommended for those who want to super optimise their Facebook Page. For more information and real-life examples, click here.

Twitter Background Image Template

To get the most out of the Twitter Background Image template, i.e. to optimise it for viewing by all Twitter users, I urge you to read this blog post before downloading:  http://andrewmacarthy.com/andrew-macarthy-social-media/free-twitter-background-template-psd-2013-1920-x-1200

Twitter Header Image Template

This template will help you brand your Twitter header photo without having any of your most important design elements be hidden by your profile photo, name, bio, etc. Simply add your design to the grey areas and remove all of the template layers before saving. If you would like to create a seamless header and profile photo on Twitter, click here for instructions:   

Google Plus Cover Photo Template

The Google+ cover photo is massive! This template has the correct dimensions for you and a guide (the green bar) to make sure that none of your design is hidden by a dark grey gradient added to the bottom of all cover photos on Google+. 

Google Plus Profile Photo Template for Square Logos

Google+ doesn't like square logos. Getting one to upload properly is a bit of a nightmare, but this template will help you upload one without it being cropped or chopped off by the default circular profile photo. For more information and step-by-step instructions on using the template, click here. 

 

YouTube One Channel Template

This YouTube template will help you create channel art optimised for all devices, from mobile phones all the way up to HDTVs. The different-coloured rectangles represent how much of the design each device will see, while the coloured squares represent the position of your channel icon on different devices. Have your design fill the whole space, but remember that only content in the brown area will be seen by everyone on every device.  For detailed instructions about how to use this template, click here.

Download these templates

All of these templates - expertly measured, simple to use, and up-to-date) is available instantly as a downloadable zip file via the purchase link above. For more information on all my social media templates, click here.

Note: Payment is fast and secure via PayPal, but you do not need a PayPal account to buy and download. 

ABOUT THE AUTHOR

Andrew Macarthy is the author of the #1 Amazon Bestseller, 500 Social Media Marketing Tips.

Buy 500 Social Media Marketing Tips (Kindle or Paperback)
Amazon US: http://www.amazon.com/dp/B007L50HE6
Amazon UK: http://www.amazon.co.uk/dp/B007L50HE6

Follow Me:
http://www.facebook.com/500socialmediatips/
https://pinterest.com/500socialmedia/
http://www.twitter.com/500socialmedia
http://www.youtube.com/500socialmediatips

33 Social Media Video Tutorials [INFOGRAPHIC]

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As you may know, I post up regular social media video tutorials over on my YouTube channel, covering tips and tricks for all the major social networks. Since been given the ability to create custom thumbnails, I've added them to every new video (and some of the most popular old ones). In my quest to re-purpose social media content in as many ways as possible, it struck me that the thumbnails looked quite infographic-y all together on my YouTube Channel page, so I stitched some of them together (and muddled the order a tad in places) to create what you see below. What do you think?

Don't forget to head over to my YouTube channel and subscribe for lots more social media marketing tutorials in the future.